Case Study: How Macro Managed an Outsourced Demand Generation Center

MEET US



 

 

 

 

The Client’s Story

The client provides financial services to health professionals who's clients benefit from investment and financial advice relating to their practices. Their marketing strategy consists of both virtual and physical events.

Macro helped the client by successfully establishing a 'Campaign Desk,' - a fully outsourced marketing operations service focused on planning, executing, and measuring campaign results supporting the client's marketing strategy. The results speak for themselves, with a 106% increase in clients reached and much more engagement experienced after Macro's assistence.

 

Improve Your Marketing Operations Process

Whether you’re seeking to improve your marketing operations or need extra help running existing campaigns, Macro’s team of Marketing Operations experts stand ready to help you succeed.

 

Flexible Marketing Operations Teams For You

Dedicated Retainer

Our advisers help make your job easier on an ongoing basis. Adapting to your work style, we are a natural extension of your team for ongoing projects and campaigns. Use dedicated support for your marketing operations needs, so you’ll be able to focus on the larger marketing picture. Leave the details to us. Start your support now.

Project-Based

With this option, the length, scope and team for the assignment is as you request it. Use our resources to help speed up different projects and initiatives. Our highly skilled advisers come together to help you deliver your marketing objectives on time. See if this a fit for you.

You Might Want to Also Learn About:

Power Up Your Channel With a Global Concierge Service
Power Up Your Channel With a Global Concierge Service

A concierge team’s focus is working closely with your partners to run the local execution of marketing programs and campaigns. They collaborate with different partners within regions or market segments. Concierge teams may also play a role in developing the core campaign components for the vendor, depending on the depth and breadth of the vendor’s marketing arm.

Read More
Marketo and Google Cloud Integration
Marketo and Google Cloud Integration

One of our clients here at Macro is a major utility company in the United States. This is their story, challenges and the middleware solution Macro provided for them bringing together different data-points to send order confirmation emails.

Read More
What Marketing Operations needs to know about Google Cloud
What Marketing Operations needs to know about Google Cloud

Today, more than ever, companies need to use many digital marketing tools, and a key piece of the puzzle is getting different tech platforms to ‘talk’ to one another. We can achieve this with middleware. Google Cloud Platform is a newer player to the middleware game, but it is easily one of the most affordable, balanced and powerful tools available in 2020.

Read More
×

Fill out the form below and we will get in touch to better understand your needs.