Make the most out of your CRM by using your solution for both sales and marketing. Organizations come to Macromator Inc. when they want to start using systems such as Salesforce.com and Microsoft Dynamics CRM for marketing. Macromator works with Salesforce administrators, Force.com developers, .NET developers, JavaScript programmers and Microsoft partners as needed for all of your CRM needs.
We help you apply CRM for both sales and marketing operations. Often everything can be executed directly within CRM, however most of the time a third party application must be used. We specialize with CRM software and the marketing solutions such as Marketo, Pardot or Act-On they integrate with.
Not sure what solution you should use for marketing automation in your CRM? Talk to us about our solution sourcing projects to find what third party application would work best in your case and how you should go about setting it up to get started implementing your marketing strategy.
Making your marketing automations solution and your customer relationship management (CRM) software work together is the key to running a successful marketing machine. In an ideal world, data would flow seamlessly between the two, however that is seldom the case in reality.
Marketers build campaigns using modern marketing automation solutions while sales reps live in CRM, where they love to get fresh leads and read meaningful dashboards. How can these systems work together? Macromator helps organizations make it all sync. Below are some examples of system integrations we worked on:
Tools we enjoy working with are Cazoomi SyncApps, Data Loader and SCRIBE for smooth integrations and data migration projects. Reach out to us and find out how we can make everything work together.
Macromator also helps companies use marketing machines like Marketo, Pardot and Act-On running behind the scenes of the website to manage the whole lead process from initial visits to closed deals. Read more about how we can help you make the most out of your marketing automation technology integrated with your B2B lead generation website.
Macromator also offers complementary marketing automation consulting services for marketing solutions integrated with your CRM. Connect solutions like Marketo, Pardot and Act-On to your software and get the best expertise in marketing operations management, best practices, and implementation. Need to find which one works best for you? We can also help with that!
Sorry we missed you!
This is a message meant for people who registered for your event but didn’t participate in person.
The content of this email should be similar to the one you sent to the attendees: send an event recap, a video recording from your keynote speaker, or an after-movie. You can also inform them about future events and give them an incentive to attend those.
Asking For Feedback
With the event still fresh amongst attendees, it’s time to find out what their thoughts are regarding your event. There’s always room for better events so why not let your guest help you improve them via their feedbacks and inputs?
These are pivotal in helping you identify any weak-links in your event and providing a stronger blueprint for more successful ones. You can ask for feedback by sending a questionnaire. The sooner you send it, the more relevant the answers.
Things to keep in mind in the post-event communication:
Just because the event is over, it doesn’t necessary mean that you should stop the dialogue. It’s crucial you the connection alive by following up with everyone involved. Here is where you ask your guests for feedback, clear up any misunderstanding, and leave a hook for your next event.
Remember: post-event communication is what makes a difference between short-term results, and long-term ones.
Divide your messages for those who attended and those who didn’t:
Your communication style and email frequency can set the tone for your event before it begins. Moreover, it can speed up the lead nurturing process and increase your visibility.
However, your efforts should be solely focused on providing a stellar experience for your attendees. Leave the rest to us.
Macro steps in and gives you a hand with pre- and post-event communications. Let’s get in touch and see how we can make sure your communication strategy runs smoothly. We can take off your plate the registration process along with pre and post event communications. Contact us today at MOps@macromator.com
Macro makes it easy for companies to run marketing and sales operations at scale. We enable companies with their digital marketing technologies to make better data-driven decisions.
Macromator Inc.
417 Bloor St West, Unit 203 Toronto, Ontario M5S 1X0
Satellite offices in San Diego, São Paulo, Bucharest, Spain, and China
+1 647 760 8629
info@macromator.com
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